Come Back for the Template Shop Launch Lab.
You already have the templates. Now come back inside and get the storefront, AI tools, strategy, live support, and momentum to turn them into a real template-selling business.
Rejoin before Launch Lab begins on Monday, September 28 and build alongside us during four live Get-It-Done sessions.
This alumni-only invitation closes Sunday, September 27 at 11:59 p.m. PT.
Your templates were never meant to sit in a folder.
You completed your original WLWI buyout and earned lifetime resale rights to the templates you received. But owning templates and building consistent revenue with them are two different things.
The Template Shop Launch Lab was created to close that gap. Across four focused build weeks, you’ll create the business around your templates—from positioning and restyling to your storefront, buyer journey, and launch.
This is your opportunity to stop postponing the shop and actually get it built—with Heather working alongside you.
Your entire business, already built into the website.
The Template Shop Template is not a blank homepage or another design you have to build from scratch. It is a complete digital-product and design-business website created to help you sell templates and book client work.
Customize the branding, add your products and services, connect your checkout, and launch.
The complete Launch Lab experience.
Both alumni options immediately bring you back into WLWI and include the current Template Shop Launch Lab.
- Four live Get-It-Done sessions with Heather so you can build the business alongside the cohort
- The Template Shop Template for selling your templates and design services
- The AI Dashboard to map your niche, direct your restyles, review your work, write your copy, and create your launch campaign
- Launch assets and guidance for your emails, social content, messaging, and ongoing promotion
- Skool community access for training, support, feedback, and accountability
- A business model designed to generate revenue from template sales and client work
Build the business—not just another website.
Launch Lab gives you a clear sequence so you know exactly what to work on next.
Position the Business
Choose your niche, clarify your collection, and decide how your template products and client services work together.
Build the Shop
Customize your Template Shop Template, add your products, and create a polished storefront that is ready to sell.
Create the Buyer Bridge
Build the freebie, opt-in, and welcome-email system that begins feeding the right audience into your shop.
Launch + Keep Marketing
Prepare your launch assets, tighten your SEO foundations, publish, and create your repeatable promotion plan.
Come back for one year—or come back forever.
Both options include the current Launch Lab. Choose based on how long you want to remain inside WLWI and how much of the template ecosystem you want to own.
Every new drop from all three platforms is included.
During your 12-month Alumni Reactivation, you’ll receive every new template released across Squarespace, Showit, and Systeme.io—regardless of the platform you originally joined.
- Systeme.io: New templates released through quarterly drops
- Squarespace: Moving to a quarterly-drop schedule
- Showit: Currently releasing monthly and transitioning to quarterly drops soon
Release schedules may evolve, but your access does not: if a new template is released on any of these three platforms during your 12-month term, you receive it—with lifetime resale rights.
Annual Alumni Reactivation
One-time payment · Payment plan available at checkout
Best for alumni who want to join Launch Lab, receive another year of new templates, and rebuild momentum inside the community.
- Current Template Shop Launch Lab
- All four live Get-It-Done sessions
- Template Shop Template
- AI Dashboard for 12 months
- Skool community access for 12 months
- Every new template released across all three platforms during your 12 months
- Quarterly Systeme.io drops
- Squarespace drops as the platform transitions to a quarterly release schedule
- Showit’s current monthly releases as the platform transitions toward quarterly drops
- Lifetime resale rights to every new template delivered during your year
- Your existing resale rights remain unchanged
- Does not include the complete existing three-platform vault
- Renewal required after 12 months for continued community access and future releases
All-Access Lifetime
One-time payment or 12 payments of $157
Best for alumni ready to own the complete WLWI opportunity, eliminate future renewals, and continue building with us.
- Current Template Shop Launch Lab
- All four live Get-It-Done sessions
- Template Shop Template
- Lifetime community and training access
- Lifetime AI Dashboard access
- Squarespace, Showit, and Systeme.io access
- Existing template vault access according to your alumni tier
- Future drops across all three platforms for the life of WLWI
- Lifetime resale rights to everything delivered to you
- No annual renewal required
Annual access versus lifetime access.
| Included | $497 Annual Alumni | $1,497 Lifetime |
|---|---|---|
| Launch Lab | Included | Included |
| Template Shop Template | Included | Included |
| Community + AI Dashboard | 12 months | Lifetime |
| New releases | Every new Squarespace, Showit, and Systeme.io release during your 12 months, following each platform’s current schedule | All future releases across all three platforms for the life of WLWI |
| Current release schedule | Systeme.io quarterly; Squarespace moving to quarterly; Showit currently monthly and moving toward quarterly | All releases included regardless of schedule |
| Existing three-platform vault | Not included | Included according to your alumni tier |
| Resale rights | Lifetime rights to templates delivered to you | Lifetime rights to templates delivered to you |
| Future renewal | Required after 12 months | Never |
Because Launch Lab begins Monday.
The cohort starts September 28. This is when we stop collecting more ideas and start building the pieces that turn your templates into an actual business.
You’ll have the shop template, the AI tools, the weekly plan, and Heather working alongside you during four live implementation sessions.
When alumni enrollment closes Sunday night, this Launch Lab invitation closes with it.
Join Launch Lab + Reactivate for $497Before you come back inside…
When does the Template Shop Launch Lab begin?
Is Launch Lab included with both alumni options?
How often are new templates released?
What templates come with the $497 annual option?
Do I keep the templates after my annual access ends?
What happens to the templates from my previous buyout?
Does the annual offer include the existing template vault?
Can I cancel a payment plan?
What if I’m not confident using my platform yet?
Come back—and finally launch the shop.
You already invested in the templates. Now give yourself the storefront, strategy, AI support, live accountability, and another year of new releases across all three platforms.
Choose your alumni path before Sunday, September 27 at 11:59 p.m. PT. Launch Lab begins Monday.
Exclusively available to qualifying White Label Website Insiders alumni.